Category: Business & Marketing

FEB
11

How To Brand Your Business

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Branding your business is a big part of marketing. However, what exactly does this mean? Put simply, your brand is the promise you give a customer””the overall theme of your business in a simple, easy-to-digest package. A brand can be similar but at the same time vastly different. The “brand ...
JAN
28

Promotional Products: Cost-Effective Long-Term Advertising Options

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Senior management and marketing gurus have debated the subject of the best components of a winning product strategy forever. While achieving a consensus and agreement on the most effective marketing strategy typically proves challenging, often the most cost-effective option is using valuable promoti ...
JAN
22

How To Generate New Business In 2014

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How did your small business do in 2013?Your business could do better in 2014 if you utilize the technique of sending promotional products to potential customers more effectively and learn the best ways of utilizing other ways to generate new business.As the owner of a small business and or a marketi ...
JAN
20

Promotional Calendar Facts You Might Not Know

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When choosing promotional items to give to clients, calendars are a popular choice. A monthly calendar, desk calendar or planner is an item that, in most cases, is used daily, giving your brand high exposure. Learn a little more about this popular business gift: One of the many advantages of adding ...
JAN
10

Most Popular Promotional Products Of 2013

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Depending on your industry and customer base, your most popular promotional products of 2013 may be different from other companies. Apparel is always a winner. From T-shirts to baseball hats to hoodies to polos, wearables with your business logo emblazoned thereon are always popular. If your custom ...